The Mount Rushmore State launches a new ad campaign. Its pitch: "Why die on Mars when you can live in South Dakota?"
ABC affiliate WMUR reports that South Dakota is so desperate to attract new residents, it's getting jealous of other planets:
"We think Mars has what South Dakota wants -- thousands of people lining up to live there," said Pat Costello, commissioner of the Governor's Office of Economic Development.
But don't be fooled, you people who are itching to live on Mars. South Dakota's got a secret weapon:
South Dakota [has] an "abundance of oxygen," ... On Mars, the air isn't breathable and the surface is "cold and barren."
It's like they ripped off Mad Men.